Hallmark’s breeding objective is simple.

Prioritise robust, long-lived cows that hold condition in tough country whilst weaning more calves, heavier, earlier - year after year.

The steers will follow.

Upcoming Sales.

View the 2026 2-Year-Old Sale Catalogue

We are Max, Lucy and Macca Tweedie. Based in the Tutira district of Northern Hawkes Bay, New Zealand. We’re all about the maternal Angus cow and are passionate in our pursuit of improving her.

The Maternal Maker

Hallmark is unapologetically cow-focused, driven by the genuine improvement of cows for New Zealand hill country. Our focus is on breeding better, purpose-fit cows—consistently weaning more, heavier, earlier calves year after year. A productive cow that lasts, holds her condition while pushing into hard country to clean up, and still produces a calf that excels at finishing. This reward is

THE MODERN CLASSIC.

See the cows behind the programme.

Explore Our Dams →

See the bulls driving genetic gain.

Explore Our Sires→